UNIVERSITY OF WISCONSIN River Falls
Marketing communications integrates advertising, public relations, sales promotion, cyber marketing, direct marketing, personal selling and social media marketing into a single professional field of expertise. Students will develop knowledge and skills in oral, written and visual modes of communication.
Highlights of the Marketing Communications Major
As a student in this program, you will learn to:
Students who graduate with a degree in Marketing Communications will have a wide choice of career opportunities within many facets of marketing. This program combines creative disciplines and business courses that gives students a competitive edge with a set of skills tailored to meet the demands of the real world. Technical skills in multimedia software provides additional opportunities.
Potential Job Titles
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Employers
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