Undergraduate Admission

Meet the Admissions Staff

As you consider attending UW-River Falls and explore all that campus has to offer, please connect with our professional staff! Although we are working remotely at this time, we're ready and eager to assist you with any questions you may have. We look forward to sharing more with you about life as a Falcon!

Nicole Beyer Staff Headshot

Nicole Beyer
Admissions Counselor and
Social Media Coordinator

Sarah Fern

Sarah Fern
Admissions Counselor

Cindy Holbrook Staff

Cindy Holbrook
Assistant Director of Admissions

Madeline Steil

Madeline Steil
Visit Experience Coordinator

Abby Murphy

Abby Murphy
Communications and CRM Manager

Sarah Nelson

Sarah Nelson
Executive Director of Admissions 

David Toles Staff

David Toles
Admissions Counselor,
Multicultural Outreach and
Transfer Adviser

Valerie Young

Valerie Young
Transfer Coordinator

Yunge Dutton

Yunge Dutton
Operations Manager

Mary Maillette Staff Headshot

Mary Maillette
Graduate Student Status Examiner

Mary Petersen Staff Headshot

Mary Petersen
Senior Student Status Examiner

Lynette Pfremmer Staff Headshot

Lynette Pfremmer
Senior Student Status Examiner

If you have any compliments, complaints or concerns, please share them with any member of the Admissions team. You may email us individually above, or at We may be reached by phone at 715-425-3500 between the hours of 8 a.m. and 4:30 p.m., Monday-Friday. More details about a complaint process may be found here.

Contact Us

Admissions Office
103 David Rodli Hall
M-F, 8 a.m.-4:30 p.m.