UNIVERSITY OF WISCONSIN River Falls

Explore Our Services

UCM uses institutional priorities to evaluate what stories, requests and projects our small staff can effectively support. Submitting a request, therefore, does not automatically guarantee services. We ask that your requests be submitted 2-4 weeks in advance (small projects) or 10-12 weeks in advance (large projects) to allow for review and/or prioritization. UCM staff will review requests weekly. Once reviewed, you will be contacted regarding the status of your request. If your request is approved, we will coordinate with you to ensure we have everything we need to get started. 

Please review our service request process before requesting services.

Graphic Design

We help you make a notable impression and build awareness. We are a full-service design team here to assist you from concept through completion. We ensure that your project adheres to the overall visual and graphic identity of UWRF as well as your unique college, department or program.

We walk you through layout and design, illustrations and visuals, or simply brand identity and review. We partner with you to create the top-notch print publications that serve to support your image, as well as the UWRF key messages that help to move you and the university forward.

Marketing

We help you promote the right messages, tailored to the right audience and shared through the right channels. We're here to support you and uphold the university's key institutional messaging and branding standards. How do we do that? We help you devise a plan, develop new concepts and communicate effectively and successfully across traditional and new media outlets.

We're your go-to when you need to generate marketing materials that effectively promote your college, department or program. Whether you need help supporting an existing strategy or building an entirely new one, we have the expertise to help you fill in the gaps. Come to us when you need a marketing consult.

We'll offer new ideas, ensure best practices and provide a fresh perspective!

Photography/Videography

We help bring your story to life. Whether your event is in the lab or the locker room, we work hard to provide professional, high-quality images that perfectly capture our unique university, its vibrant culture and its diverse population. It is important to remember to submit your photo requests at least two weeks in advance (or even earlier) to ensure that our busy photographer can effectively accommodate your request. It is also important to note that while your photo request is important to us – due to university priorities there are times when we are unable to carry out your request. When that happens, we will make certain to let you know and provide suggestions for options and guidelines to ensure that photos taken outside of our office will meet university standards and can be used when and where you need them. For photo guidelines click here:

We know video is important, too. Our current video plan is driven solely by the university's strategic institutional priorities and scheduled in advance at the beginning of each school year. While that limits the amount of videos we can produce via request –  it does not prevent us from consulting and helping to steer a video project that you may have in mind. In fact, it is important that you contact us BEFORE you choose to do a video on your own. There are guidelines and standards that are important to consider in order to ensure that your video makes it through the UCM approval process and can be used in a way that is most effective for you, your department or your program. We can even provide university branded intros and outros and help you with the task of uploading approved videos to our institutional social media channels. For video guidelines click here:

We ensure that your images, both photo and video, provide a visual history of campus life while enhancing our university brand and supporting our key messages. 

Writing/Editing

We help you find your voice. From proofing and editing existing copy to creating something completely new, we're here to help find just the right tone that perfectly reflects you while staying consistent with the UWRF voice and message.

We not only ensure that your print and web pieces perfectly reflect the mission of your college, department or program, but we help ensure your copy is consistent and accurate, follows the proper style and format, and relays your message in a way that embraces the university's key themes and supports the UWRF brand.

Contact Us

University Communications
and Marketing

715-425-3771
M-F, 8 a.m. - 4:30 p.m.
120 North Hall