University Communications and Marketing

Event Calendar Policy & Guidelines

The Event Calendar is the university's central comprehensive events calendar. It informs and connects the campus community on a wide array of events.

Event Calendar Submission Requirements

  • You must submit your event via the online event submission form. (
  • Your event must be sponsored by a UW-River Falls entity (college, department, program, division, center, office or club) to be approved and published.
  • Prior to submitting the event submission form, the event organizer must reserve the event location through the proper channels and ensure that the times associated with the event are correct. An event being published to the calendar does not reserve the location.
  • Your event listing must include:  title, date/time, location, sponsor, description and contact information. A website link for additional information is encouraged.
  • If your event submission does not include critical information (date, time, location and cost), it will not be approved and published. (See Event Title and Description Guidelines below.)
  • Appropriate events for the calendar include:  lectures, concerts, workshops, seminars, art and cultural events, community service events, social events, information sessions, athletic events and events held on campus that are open to the public.
  • Save-the-date and application deadlines are not permitted on the event calendar. 
  • Promotion of community outreach classes, fee-based courses, workshops or other professional development offerings should be listed under the "Continuing Education" sub-calendar category.

Editorial Rights

University Communications and Marketing determines what listings appear on the master Event Calendar and the featured event portion of the calendar. Event submissions are considered on a case-by-case basis and may be edited for style and consistency.

UW-River Falls reserves the right to delete and/or edit event listings not meeting appropriate criteria, local, state or federal law, or the policies and procedures of UW-River Falls. Email with questions regarding the event calendar.

Event Title Guidelines

  • Event titles should be less than 120 characters long, including spaces.
  • Principal words should be capitalized. Do not capitalize words like "a," "and," "in," "of," or "the" unless they are the first word of the event title. Please do not use all caps.
  • Single quotation marks should be used around the titles of books, plays and movies.
  • Event titles should not include details like event sponsor. These details should be included in the event description.
  • Proofread titles and descriptions for proper grammar, spelling and punctuation.

Event Description Guidelines

  • A lecture title alone generally won't get people to attend an event. Provide more details and context to generate interest. The event description should typically give a sense of who, what and how. Briefly explain who is speaking/performing and what will they be talking about or doing. If there are multiple event sponsors, the description should also list the co-sponsors.
  • Always include the cost (or if it is free, state that it is free) to attend an event.
  • Proofread your description for proper grammar, spelling and punctuation.
  • Include the specific room location in the description.


Title:  Surplus Property Sale

Description: A monthly surplus sale is open to the public from 9 a.m. to noon in 130 Hagestad Hall the second Friday of every month. Check out UW-River Falls Surplus on Facebook to learn more about the program and to see items up for sale. The surplus property program is designed to remove items from campus in an environmentally and fiscally responsible manner by promoting item reuse instead of items from going into a landfill.

Contact Us

University Communications
and Marketing

M-F, 8 a.m. - 4:30 p.m.
120 North Hall