University Advancement

Alumni Credit Card Program

What is the UW-River Falls Credit Card Program?

In 1998, WESTconsin Credit Union and the Office of University Advancement joined efforts to create a credit card program that could be used by alumni, friends of UWRF, students, faculty and staff. The program offers the following card options: VISA and Platinum VISA, both which earn CU Rewards. Each time cardholders use their cards, WESTconsin returns a percentage of each purchase to the UW-River Falls Foundation. These dollars are then deposited into the Falcon Annual Fund. The Falcon Annual Fund is used for the University's highest priorities. Each year, unrestricted gifts make a critical difference in the lives of our students and faculty. We encourage you to get your card today!

Why choose the UW-River Falls Credit Card?

  • Students at UW-River Falls benefit each time you use your card.
  • The cards are attractive and provide a remembrance of the UW-River Falls. The front of the card contains a photo of South Hall.
  • Low interest rate and no hidden fees or misleading teaser rates.
  • Earn points with every purchase towards merchandise and travel rewards.
  • Don't want another credit card? Switch to a better one! We can transfer your other credit card balances to a UWRF affinity card.
  • Each new VISA card issued adds $1 into the fund, each Platinum VISA card adds $5 into the fund. 

How can I apply?

APPLY TODAY! Click on the link below to visit the WESTconsin Credit Union application web site. Click on the "Calculators/Rates/Basic Application" link near the bottom of the page and simply follow the instructions for a WESTconsin nonmember loan application or log in to your current account if you are a WESTconsin member. Once your application is complete, a WCU representative will call you to define your credit card choice. Let them know you'd like the UW- River Falls VISA or Platinum VISA! You may also call WESTconsin Credit Union directly at (715) 425-8113 or (800) 924-0022 to have an application mailed to you. Once your application is approved, you will have your card within approximately 10 working days.

Apply Now! (WESTconsin Site)


Contact Us
Office of University Advancement
112 South Hall