Maria Francesca McGinnis
Sun Prairie, WI
Hometown: St. Paul, MN
B.S. Marketing Communication (Agriculture) and Animal Science minor (2004)
Student Orgs at UWRF: Sigma Sigma Sigma Sorority, Agriculture Communicator's of Tomorrow, Ag Ed Society, ACT on Ag Radio, and Alpha Zeta
I was one of the first people in my family to attend college and came from a very small, private high school in the Twin Cities. Large college campuses were intimidating to me and I wanted to stay close to home --- and to my horses! Growing up, horses were my whole life, not to mention my introduction to agriculture. I remember registering for classes a few months before my freshman year and looking down a list of majors. I knew I wanted something in ag, but with no ag experience I felt clueless! I selected Ag Business (which I would later change), and the rest of history!
In my nearly 10 years of professional experience, I have learned that the ability to communicate is one of the best skills a person can have. The tools of the trade are constantly changing - there was no such thing as "social media' when I was in college, and now it's a huge part of my business - but someone with the ability to communicate effectively and creatively will always be in demand.
In my career, each job I've had has been completely different, but I've always used my marketing and communications skills to be successful. I've had a sales and marketing role in ag industry, taught and advised at the college level, and most recently started my own company that provides communications and management solutions for agriculture organizations. Basically - if you can dream it, you can do it in Marketing and Communications!