UNIVERSITY OF WISCONSIN River Falls


Horticulture

Program Overview

Horticulture is the study of using plants sustainably to improve and maintain the world by generating and distributing healthy foods (fruits and vegetables), protecting and restoring the environment with strategic placement of plants, creating functional and attractive landscapes to help people connect to nature and beauty and using plants for overall human well-being. Students can focus their coursework on one of three options according to their desired career path:

  • Professional Option: prepares students for a diversity of careers, including greenhouse and nursery production, research, marketing and retail and wholesale distribution.
  • Landscape Design and Management Option: specifically focuses on preparing students for careers in landscape design, management and restoration.
  • Fruit and Vegetable Sustainable Systems Option: focuses on the sustainable fruit and vegetable supply chain and prepares students for careers within that industry, including producing and marketing locally-grown produce and working for large companies as production coordinators, field scouts and more.

Highlights of the Horticulture Major

  • Students have opportunities for hands-on learning via our tissue culture lab, computer-controlled greenhouses, plant materials nursery and fruit Teaching, Research, and Extension (TRE) facility.

  • The UWRF Horticulture Society offers experiences outside the classroom including field trips, guest speakers and participation in professional conferences.

  • On-campus plots offer an outdoor classroom experience and include a teaching orchard, herbaceous perennial collection, landscape rose trial, fruit research plots and nursery for young woody plants.

Skills and Learning Outcomes

As a student in this program, you will learn to:

  • Demonstrate a working knowledge and appreciation of the diversity of plants, their culture and utilization.
  • Apply horticultural principles to the successful growth and production of plants.
  • Demonstrate the knowledge, skills and attributes to be successful contributing members of the horticulture profession.
  • Recognize and apply ethical professional practices to horticultural applications.
  • Synthesize and integrate information to solve horticultural problems.
  • Be critical "consumers" of information; understand the relevance and scientific basis of content they read and hear.
  • Communicate effectively within the discipline and also be able to transmit horticultural knowledge and skills to the general public.

Career Opportunities

As a graduate of this program, you will be prepared for a career in the horticulture industry. Below is a list of potential job titles and employers that graduates have found employment or internship opportunities with.

Potential Job Titles

  • Athletic Turf Specialist
  • Cooperative Extension Educator
  • Greenhouse Grower/Supervisor
  • Hydroponics Technician
  • Interior Plantscaper
  • Landscape Designer
  • Municipal Horticulturalist/Urban Forester
  • Orchard Manager
  • Plant Breeder
  • Post Harvest Physiologist
  • Supply Chain Coordinator
  • Vineyard Manager
  • Wholesale/Retail Florist

Employers

  • Botanical Gardens and Arboreta
  • City Parks
  • Cooperative Extension
  • Garden Centers
  • Golf Courses
  • Horticulture Supply Companies
  • Landscape Design and Management Companies
  • Plant Production Nurseries
  • Public Gardens
  • State Departments of Agriculture
  • United States Department of Agriculture

Related Programs

Not what you were looking for?
Here are some related programs you may also want to consider:

Conservation and Environmental Planning

Crop and Soil Science

Environmental Science

According to a recent USDA Employment Opportunities study, there is an expected

52,000

job openings for new horticulture graduates each year with only approximately 49,000 qualified graduates in this field.