University Center

Building Amenities


About Digital Signage

Digital signage is the primary way marketing is done in University Center. Digital signage allows users to display unique and stimulating messages using graphics, photos and text. Once submitted and uploaded, your message can be viewed on displays in the University Center.

Getting Started

You must meet the following requirements before content can be uploaded to the digital signage system: 

  • You must be a member of a recognized student organization or be a recognized campus member. 
  • You must agree to comply with UWRF campus network usage policies and University Center policies.
  • Go here to submit the slide.   
  • Slides must be submitted in a 16:9 aspect ratio.
  • The recommended resolution for your slide is 1920x1080 or higher.
  • Email if you have any questions

Posting Guidelines  

  • Slides MUST be for event promotion only. 
  • Bulletins will only be posted within two weeks of the event.
  • Slides are to show for ten seconds.
  • No inappropriate language or topics will be acceptable.
  • This is NOT ad space or public forum space.
  • Slides may take up to 3 days before they are visible on the screens - all posts are moderated by UC staff.


"Cup and Commons"
Peter W. Flanary © 2006

The "Cup and Commons" artwork is comprised of four parts:
1.  "The Green Cup"
2.  "Commons", the bronze tables with stone seating,
3.  The "Stone Benches"
4.  "Council Table" (exterior)

All of the steel, and stone along with some copper are recycled components from the Ames Teachers Education Lab School which once stood on this site.  These components were recovered in the demolition and recycling of the Ames Teacher Education Lab School building.

This art was acquired under the Wisconsin Arts Board's Percent for Art Program

Cup and Commons

History of UW-River Falls Logos
UWRF © 2007
Artwork by Rita Zawislak-Brandt

The logo wall was designed to remind students of our rich history here at UWRF. Past logos tie alumni visitors to the students of today. Our school song stands proudly in the center to remind us of what UW River Falls is all about.


Heritage Hall Mural
UWRF © 2007
Artwork by Rita Zawislak-Brandt

The Campus Buildings Mural was drawn to pay tribute to buildings on campus that students have previously associated as 'student centers'.

"River Fusion"
Bonnie Rubinstein © 2008

In honor of the first anniversary of the University Center, Bonnie created this fused glass sculpture to represent the Kinnickinnic River.  The main branch of the Kinni, as it is known locally, flows through the community of River Falls, while the South Fork of the Kinni flows through the University of Wisconsin - River Falls campus.  She took her inspiration from the natural beauty and offerings of the river, using multiple layers of colored glass fused as one, to show the depth of the river as seen from above.  The river is surrounded by images of stones and waves of grass along its banks.

A skilled glass fuser, as well as environmental designer, consultant and educator; Bonnie is intrigued by the challenge to successfully integrate glass into new functional architectural uses.  She often uses fused glass to celebrate nature's grandeur.

Fused glass is formed by cutting desired shaped of molecularly compatible glass, layering them, and heating them in a kiln to 1460°F, at which time the different layers become one.  Each of the eight panels produced for this piece was in the kiln for several firings, totaling up to 60 hours per piece.

"River Fusion" symbolized the green design of the University Center and the commitment of UW-River Falls has towards a sustainable community.

River Fusion

Located in Heritage Hall, our International Flag Display is kept current each semester to represent the home countries of our currently attending students.


Located in the Bob Sievert Lounge, the International Clock display shows the current time in the home countries of many of our students.



Each meeting room in University Center is named after a local or regional river.  The River Descriptions Wall, located outside of the Wind & Trimbelle River meeting rooms, gives a brief description of each river.



Presented in Honor and Memory of Chancellor Ann Lydecker 1944-2004

Chancellor of UW-River Falls from 2000-2004 - "The Students' Chancellor"


Paul Granlund, artist, 1976

The works of Minnesota-born artist Paul Granlund, 1925-2003, are well-recognized for their style and medium.  Granlund was a prolific artist who worked primarily in bronze using imagery of the human form.  His works embody a concern for the human condition, both mental and physical, that often suggest a lively, joyful, dancing kind of beauty.  A telling characteristic of a Granlund sculpture is the sense of weightlessness - his figures appear unbound by gravity.  A graduate of Gustavus Adolphus College in St. Peter, Minnesota, Granlund later returned to the school as an instructor and long-time Sculptor-in-Residence.  Granlund pieces adorn many public, private and sacred spaces around the world, but especially here in the Midwest.

Old campus photos and yearbook photos are placed around University Center to continue to remind us of our past alumni who have helped to shape our campus.



Falcon Carving

Donated by the students to Chancellor Don Betz


Sustainable Construction Methods

  • The previous Ames building was deconstructed (instead of demolition) - 90% of materials were sorted, separated, reused, or recycled instead of taken to landfills - This was one of the first buildings in the state of WI to be deconstructed Local and regional construction materials were used to reduce the use of fossil fuels in transportation
  • Exterior design and light colored roof reduces heat gain
  • South window overhang to shade summer sun and allow maximum winter daylight penetration
  • Building windows are made from low-E glass

University Center AerialAmes Cornerstone

Building Management Technology Integration

  • Card Swipe system on all doors allows for quick and easy management of credentials and increased security of equipment. 
  • Event Management System (EMS) integrated with IRCO Geoffrey (security management system).  Read our Case Study about how this works.
  • Hardware triggers from Geoffrey system to A/V systems to turn on/off equipment when building is open/closed.

Reuse / Sustainable Products

  • Some materials from the Ames building were transformed into artwork for the University Center 
  • Furniture and equipment purchases with a low-impact focus
  • Sustainable flooring options were installed throughout the building, such as, natural bamboo wood flooring, natural slate tile flooring, and carpet squares made from recyclable materials

Cup of Knowledge


Across from the Information Desk is the Environmental Learning Kiosk, which offers more in-depth information on the green aspects of the building, as well as information on reducing your personal carbon footprint.

Also see the UWRF Sustainability web site for more information.

For more information, see our Sustainability Office

Contact Us

University Center

Building Address:
501 Wild Rose Ave.

Mailing Address:
170 University Center
410 S. 3rd. St.
River Falls, WI 54022


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