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Web Site Development Policy
(Full Version)

Summary and Policy Home Page

Web Site Policy Document

INTRODUCTION: WEB SITE STANDARDS AND GUIDELINES
FOR INSTITUTIONAL AND PERSONAL PAGES

REQUIRED STANDARDS FOR PERSONAL WEB PAGES

REQUIRED STANDARDS AND GUIDELINES FOR INSTITUTIONAL WEB PAGES

SITE RESPONSIBILITY AND ENFORCEMENT OF STANDARDS

I. WEB SITE ENVIRONMENTS AND TOOLS
A. Server environment
B. Desktop development environments
C. Multimedia server environment
D. Web publishing tools
E. Graphic/image files

II. CONTENT ORGANIZATION/SITE ARCHITECTURE
A. Process for Organization

III. CONTENT TEXT – WRITING/STYLE/PRESENTATION
A. Common elements and conventions
B. Structure
C. Diction
D. Correctness
E. References

IV. UWRF BRANDING REQUIREMENTS
A.& B. Common page elements
C. Page size
D. Font style and size
E. Colors
F. Breadcrumbs
G. Content terminology and usage

V. WEB PUBLISHING CONVENTIONS
A. Navigation
B. Accessibility
C. Opening new browser windows
D. Limiting file size
D1. File Management and Naming
E. Optimizing images
F. Use of HTML
G. Use of publishing elements other than HTML
H. Use of layers
I. Use of frames
J. Naming of files
K. Addressing of files
L. Use of alt tags
M. Use of motion
N. Use of meta tags
O. Use of mailto tags vs. HTML/CGI contact forms
P. Use of “under construction” links
Q. Usability by search engines
R. Usability by various browsers/versions/technologies

APPENDIX A. TERMINOLOGY, USAGE, AND SPELLING

APPENDIX B. ABOUT THIS DOCUMENT

Campus Web Development Office
21 North Hall, 425-0661
webmaster@uwrf.edu

SECTION V. Web Publications Conventions

I. Use of frames

STANDARD:

Departments/offices should avoid using frames on their Web pages. If it is deemed necessary to use frames, departments/offices should have their frame pages approved by the Web Development Office before publishing them to the Web.

Explanation:
Frames should be avoided for a number of reasons:

  • Frames can be spoofed (unauthorized parties can post information in a UWRF page frame).
  • People with cognitive disabilities and visual disabilities often have difficulty interpreting pages built with frames.
  • Frames are difficult to print.
  • The major search engines do not index sites using frames.

Standards that must be met when seeking approval for use of frame pages:

  • Title each frame to facilitate frame identification and navigation.
  • Describe the purpose of the frame and how each frame relates to another if the frame titles alone don’t make that clear.
  • Do not create a situation in which users are required to install a frame-enabled browser in order to view the information in a frame.
  • Use the <NOFRAMES> tag to include links that provide navigation options when frames are turned off.


 

 


 

 

 


 

 

 

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