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Web Site Development Policy
(Full Version)

Summary and Policy Home Page

Web Site Policy Document

INTRODUCTION: WEB SITE STANDARDS AND GUIDELINES
FOR INSTITUTIONAL AND PERSONAL PAGES

REQUIRED STANDARDS FOR PERSONAL WEB PAGES

REQUIRED STANDARDS AND GUIDELINES FOR INSTITUTIONAL WEB PAGES

SITE RESPONSIBILITY AND ENFORCEMENT OF STANDARDS

I. WEB SITE ENVIRONMENTS AND TOOLS
A. Server environment
B. Desktop development environments
C. Multimedia server environment
D. Web publishing tools
E. Graphic/image files

II. CONTENT ORGANIZATION/SITE ARCHITECTURE
A. Process for Organization

III. CONTENT TEXT – WRITING/STYLE/PRESENTATION
A. Common elements and conventions
B. Structure
C. Diction
D. Correctness
E. References

IV. UWRF BRANDING REQUIREMENTS
A.& B. Common page elements
C. Page size
D. Font style and size
E. Colors
F. Breadcrumbs
G. Content terminology and usage

V. WEB PUBLISHING CONVENTIONS
A. Navigation
B. Accessibility
C. Opening new browser windows
D. Limiting file size
D1. File Management and Naming
E. Optimizing images
F. Use of HTML
G. Use of publishing elements other than HTML
H. Use of layers
I. Use of frames
J. Naming of files
K. Addressing of files
L. Use of alt tags
M. Use of motion
N. Use of meta tags
O. Use of mailto tags vs. HTML/CGI contact forms
P. Use of “under construction” links
Q. Usability by search engines
R. Usability by various browsers/versions/technologies

APPENDIX A. TERMINOLOGY, USAGE, AND SPELLING

APPENDIX B. ABOUT THIS DOCUMENT

Campus Web Development Office
21 North Hall, 425-0661
webmaster@uwrf.edu

SECTION V. Web Publications Conventions

C. Opening new browser windows

STANDARD:

On UWRF institutional Web sites, any new browser window that opens (e.g., when linking to an external Web site) should be smaller than the original window. Links to other UWRF institutional web sites will not open in a new window.

Explanation:
On new windows the “back” button is disabled; if the window is full-sized, the user can easily become confused and uncertain how to return to the original site. If further clicking opens still more full-sized windows, the confusion is compounded. Sizing the new window smaller than the original enables the user to retain sight of the UWRF global navigation bar on the original page and thus realize that a new window has opened that is not part of the original site.

Example of opening new browser window:

<head>
<script language="JavaScript" type="text/JavaScript">
<!--
function MM_openBrWindow(theURL,winName,features) { //v2.0
window.open(theURL,winName,features);
}
//-->
</script>
</head>

<p><a href="http://www.uwrf.edu" target="_blank" onclick="MM_openBrWindow('http://www.uwrf.edu','newWin','width=400,height=400'); return false;";>Sample link </a></p>


 

 

 


 

 

 

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