INSTITUTIONAL PROFILE

Mission, Vision and Values

The University of Wisconsin Board of Regents has established broad definitions of mission for the University of Wisconsin System and its comprehensive institutions.See UW-River Falls' Mission

During Chancellor Betz first semester on campus in Fall, 2005, he initiated a survey of all campus and community stakeholders to identify core values, clarify the campus mission and build an institutional vision. Based on that survey, a summary mission statement emerged: UW-River Falls' mission is to help students learn so that they are successful as productive, creative, ethical, engaged citizens and leaders with an informed global perspective.

Consistent with its mission, UW-River Falls has developed a campus vision:

We will be the learning nucleus of the St. Croix Valley. We will act in close collaboration with communities, institutions and private enterprise to create a dynamic economy, sustainable communities and environment, and an optimum quality of life. Our efforts will be firmly rooted in unbounded inquiry and a cultivated sense of civility, public service and creative expression. We will be a highly accessible gateway to explore the full range of human potential. We will inspire and educate citizens and leaders who, guided by core values, will purposefully and ethically serve society. We will link our students and our communities to global opportunities and collaborative relationships in the St. Croix Valley, in Wisconsin and beyond. We will be a life-long learning partner for all those who seek to discover their own potential and the richness and complexity of our multifaceted world.

The following campus values also emerged from the Fall 2005 survey:

INTEGRITY—We earn trust through honesty and ethical behavior

ACADEMIC EXCELLENCE—We help students attain their full potential as critical thinkers, effective communicators and committed life-long learners by providing personalized, integrated educational experiences

INCLUSIVENESS—We create an environment of mutual respect, professional behavior, academic freedom and appreciation of individual differences and rich cultural diversity

COMMUNITY—We intentionally cultivate leadership through community engagement and public service in the spirit of the Wisconsin Idea

CONTINUOUS IMPROVEMENT—We strive for excellence through decisions based on information and analysis