Class Details (Information is updated at 5 a.m., noon and 5 p.m. CST)

Details	This class will examine the theory and skills involved with writing techniques for commercials, public service announcements (PSA) and infomercials for adio and television, as well as non-media applications such as corporate video. Students will learn and apply principles of persuasion toward the writing of continuity programming. Techniques for needs assessment of clients as well as market and product reasearch will be discussed. Co-listed as CSTA 261. (Sp)